Local SEO (Search Engine Optimization) works to inform people in your local area of your existence. This is good if you have a local business that may gain a better footfall as a result of online advertising. Local SEO getting more and more popular day by day. Most of the small business are focusing on local people to dominate the market. This makes it so that when people search for a certain business in your area, then you are going to rank higher than the national businesses. It is also good for mobile Internet as people tend to use GPS apps to find local businesses, and many of them mine the Google search engine for results.

1. Get yourself on Google locations and maps
  • The Google locations function and the Google maps function are part of the same thing. When you sign up for Google locations you are automatically put on the grid for Google maps. The locations function takes a little longer than you may expect. This is because you first have to sign up to it. Next you have to validate your ownership and the existence of the business.
  • This involves some form of manual process whereby you may need to wait for the Google admin staff to read what you post and then verify your position on the locations index and the map. Still, this doesn’t take much effort and you have to remember that a lot of apps use Google maps and the data held within, so this is well worth your time.

2. Optimize a few of your pages on your website
  • It is quite easy as all you have to do is add in your address. Put it on your About Us page for sure, and on your Contact Us page too as Google will be expecting it on there.
  • There are some people who have their address on a footer at the very bottom of their site homepage. This is not a bad idea at all as it helps Google to see that you are based in that area. This is handy if you wish to rank on the search engine results for more than just your Google locations feature. Still, if you are going to restrict your address to just one area, then the Contact Us page is perhaps the best one as Google pays more attention in this page.

3. Have your website listed on directories
  • Stop reading other articles that tell you to get listed on local directories--it does not matter. You can be listed on a directory on Mars, just so long as your entry mentioned the place your business is based. Many trade and consumer directories ask for your address anyway, so just to be sure you get it right and your local SEO will improve.
  • There are sometimes directories that link to you because they are listing certain businesses that they have found useful. With this in mind you could spend money hiring people to write directory articles of this nature, but always be sure that within the anchor text of some of your directory listings is your location as well as your business name or website name. It will definitely help to reassure Google of your location and will rank you up for searches when people look for your type of business in your area. In which case it is also helpful if you enter your anchor text with a keyword or two describing your company's nature of business, along with a keyword about your location.

4. Get links from local websites
  • The ones near you may help you rank up, specially if there are quite a few backlinks coming from your local area. Google looks at your website and your keyword profile and starts to notice that a lot of people are linking to you from a particular area. This indicates to Google that your website and your business is relevant to a local area and Google will start to believe you on your Contact Us page when you state where your business is based.

5. Mention your location on social media profiles
  • When you build your social media profiles such as your Facebook business page and your LinkedIn profile, you should also mention your area and your address. When you link to your website and when you add your website into your profile bio then Google connects the dots. They see that you are from that location and so rank you up on the search engine results when people look for your type of business in your area.
  • This will also going to help if you create a few posts about your business on social media and add in your location details for a few of them too. This again helps Google to see where your business is based and that you are working on your online reputation within that area.

Hope all these above mention 5 techniques will help you to dominate your business on local market. But remember customer satisfaction is more important than all of these. If your local customers are happy then you will definitely going to dominate your market.

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Looks like finally Google has rolled out the second Page Rank update for the year of 2013. This is a major update and I see a lot of fluctuations. Many sites have dropped their page rank in this update and some have boosted up.

If you don't know Page Rank is one of the major Google Algorithm which varies from 0 to 10 based upon the number of backlink's a site has. Higher the better.

Page Rank has lost its importance with time. I can clearly see the page rank algorithm has changed to a certain extent this time.

Google Page Rank Update December 2013

How to Check Your Page Rank?

    1. Go to PRChecker.Info
    2. Put your url there and find out the page rank of your site.
    3. You can also check page rank with Moonsy Page Rank Checker tool and you can check
        bulk page ranks with bulk page rank checker.

Do let me know how this page rank update went for you in your comments below.

Do check How to Increase Google Page Rank


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 After the recent November 2012 Google Page Rank Update Caresofts is blessed with PR-1.Now everyone keep asking me "How To Increase Page Rank",so for those who are curious to know how I achieved PR4 in very short span of time here is the post.Though Google has incorporated 200+ different signals to rank a website in Google Search Results,higher priority is given to Google PR.

Increase Google Page Rank

 What is Google Page Rank ?

Those who are new here "Google ranks every website based on the number of quality and relevant incoming links to their blog/website".

   1. The minimum Google Page Rank is "0" and the maximum is "10".
   2. New websites will be given N/A(Page Rank not yet Assigned).
   3. Higher the page rank better and helps in ranking well on search engines.

How Google Page Rank is calculated?

Page Rank is calculated based on the number of incoming links and outgoing links from a blog as well.To many outgoing links will harm your blog PR.The primary criteria for a website to acquire Google Page Rank is the number of Backlinks.

Google has recently updated its algorithms and officially announced that relevancy is the new measure of Page Rank.So if you get 100 backlinks from various websites and only 10 of them are relevant,natural,organic then only those 10 links will pass link juice to your website.Other links will be simply ignored by ranking algorithms.


dofollow nofollow backlinks


 Incoming links will boost your PR whereas the outgoing links will reduce your Page Rank.

   1. Google considers only those links which pass page rank that means links which are "Dofollow".

   2. If the webmaster specifically tags a link with "Nofollow" attribute then the link wont pass any juice
       to other website.




An incoming Dofollow link will boost your page rank in the similar manner a outgoing dofollow link is going to reduce your Page Rank.So not only incoming links but also you have to consider outgoing links as well.


How to Attain a Good Page Rank:

 The basic strategy is to get good number of relevant dofollow links and reduce unnecessary dofollow outgoing links.

   1. You can simply reduce the number of dofollow outgoing links by just adding a nofollow attribute
       which is a very simple task.

   2. The tough part is to get dofollow links from other websites.

How to Build Dofollow Backlinks:

Most of them think that its very difficult to get a dofollow link but 80% of the links on Internet are dofollow which leaves back only 20% nofollow links.This shows the potential of getting dofollow links through various ways from which few most important aspects are listed below;




1.Write High Quality Content:


Quality

As I always say "Content is the King".If you write high quality content then people will automatically link back to you.No other way can generate more number of high quality links except providing high quality content to visitors.

Guest Post
2.Guest Posting:

Guest Posting is the top and always be the top ways to build dofollow backlinks for free.All you need to do is to select some websites/Blogs with Google Page Rank(Preferably PR3+) relevant to your niche which accepts guest posts and start writing posts on those blogs.They will be offering 1 or 2 links in the post or in author bio.These are the links which are going to boost your PR.

If you write about 10 Guest Posts on blogs with greater than Page Rank 3(PR3+ Blogs) then you should expect a Page Rank between 2-3.

Things you must take care of while doing Guest Posting:

     1. Do Guest Posting on those blogs relevant to your niche.For example if your blog belongs
         to Health category then do guest posting on health related blogs.

    2. Never do guest posting on low quality blogs even though they have a Good PR.Incoming
        links form low quality blogs will invite Google Penguin which is the latest google algorithm
        against link spamming.

    3. Don't spin the same article and submit it to various websites.This is also an invitation for
        Google Penguin.

Get more comments on your guest posts:


Bonus Secret Tip:If there is one dofollow link of your blog in a guest post then all other nofollow links in comment section will be considered as dofollow links by Google bot and pass the link  juice thereby giving a boost to your page rank.




 The below video demonstrates Matt Cutts view on Guest Posting:



3.Answering Questions:

This is one the best ways to get some quality backlinks.All you need to do is to join few forums and start helping others.

    1. Join few forums related to your niche.
    2. Start answering questions.
    3. Leave your blog link url for reference.

Few things to consider while answering questions:

   1. Let your answers be natural and relevant.Irrelevant answers and spammy actions will lead
       to the permanent ban from specific forum.
   
    2. If a link is really helpful then don't hesitate whether its other blogs or websites link.This develops
        trust among other members of the forum.

Few best places to Answer Questions:

    1. Yahoo Answers: Though they are nofollow they add great value to your blog.I got few backlinks
        from yahoo answers and all those posts were ranking very high.

    2. Wiki Answers: Same as yahoo answers but adds great value to your blog.

    3. Forums: Though most of the forums have made links nofollow there are few forums which are still
       dofollow ,join them and start answering questions.

4.Social Networking Sites-Especially Google Plus:

backlinks to your site

Be active on social networking sites.Though most of them are nofollow the latest emerging network Google+ is a dofollow social networking site.Each and every time a person gives a plusone to your site a dofollow link will be created naturally.So if you get more shares and +1's then the number of links and your website popularity increases.

5.Article Submission:

Submit articles to high page rank websites like Ezine Article,Go Articles etc and get few links to your blog from author bio or references.


6.Submit Blog to Directories:

Directory listed blogs especially DMOZ listed blogs used to rank high in Google.But now things have changed,a link from a directory is same as the link from normal website with the same page rank.

7.Go and Buy Links:

Now this may sound against Google Policies but believe me it works.If you feel its difficult to follow the above mentioned steps then this is the best way to get a decent page rank in very shortest period of time.

Few things take care before Buying Links:



    1. Buy links only from websites which are under your niche.
    2. Don't buy too many links at a time,Google may become suspicious.
    3. Don't buy links for same keywords,buy links for different keywords to avoid being caught by Google.
    4. Prefer links on Homepage.
    5. Avoid footer links.Footer links will lead to Google Penguin Penalty.

Generally I don't recommend buying links but I included in the list as it is considered to be one of the best ways to attain good page rank in very less time.Last but very important thing is don't get caught by Google.

Some More Killer Tips to Boost Google Page Rank:

As mentioned above backlinks are the Fuel to Boost Page Rank.Still there are some other aspects to consider to attain a Good Page Rank.

1.Interlinking:

Interlinking the posts not only increases page views but also distribute page rank juice to other pages.This will help you to rank all the internal pages well.

2.Link to Homepage:

There should be minimum of one link from all your posts to Homepage.This will pass the page rank juice from all the posts to homepage.Sometimes you may notice a blogs internal pages rank more than the homepage.If you follow this method you can avoid such jargon's.All the advertisers will look at your Homepage rank ,so it should have higher rank than the internal pages.

Caresofts Author

3.Use "Nofollow" Wisely:

I recommend you to give nofollow to outgoing links from your blog.Except for websites which are of high authority like Facebook,Google ,Microsoft can be given dofollow.A dofollow link to high authority websites will have a SEO advantage as well.Never dofollow websites with low page rank or low authority,it can harm your ranking.

Few things that can Harm your Page Rank:

1.Don't Sell Links:

Back in 2007 link selling was the primary source of income for most of the bloggers.But after Google became serious on those paid links which pass link juice and penalized blogs which are selling links.
Don't sell links especially on Homepage Blogroll.A homepage link will pass link juice from all the pages thereby shows a huge negative impact on your page rank.One of the best examples of the website that has loosen its page rank by selling links is seoroundtable.It was previously PR7.Now its dropped to PR3 for selling dofollow links on homepage.If you sell links on Homepage give them a nofollow tag so that those links wont pass any Page Rank Juice.

2.Dont Exchange Links:

Few SEO masters suggest to exchange links but I suggest you not to exchange links as there is more harm than benefit in exchanging links.

3.Avoid Links in Footer:

Links in footer are often considered as low quality and irrelevant links.WPMU.ORG is one the best examples of those websites which was penalized by Google after introducing Google Penguin Algorithm.It had most of the links in footer templates ,so it was hit by Google Penguin later they somehow managed to recover by removing Spam links.

4.Don't Accept Too Many Guest Posts:

Block Guest PostIf you are accepting too many guest posts then you should sit back and think once again.I have seen many blogs which keep on accepting all kind of guest posts.

    1. Blogs that accept too many guest posts may loose Page Rank in
        the next update.
    2. May get penalized by Google for many outbound links.
    3. Such blogs Page Rank remains constant and wont increase for a
        very long time.
    4. If there is any suspicious link in a guest author bio then Google
        may think that its a paid link and will penalize your blog.


Google Will Penalize Blogs with Spammy Guest Posts[Video]:



Few tips before accepting Guest Posts:

    1. Accept only high quality guest posts.
    2. Avoid low quality articles.
    3. Don't giveaway too many links.Restrict to only one or two links.
    4. Don't link to any paid service or product.
    5. Don't link to any company related websites.
    6. Link to only those websites which are under the same niche.

Conclusion:

Google has officially announced that it looks for 200+ different signals to rank search results.Still Page Rank is considered to be one of the most important parameter.As all the webmasters are behind Page Rank it is loosing its importance day by day.In future Page Rank will be having very less priority compared to other aspects.

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seo trick for blog

If you are new in the blogging atmosphere and your blog doesn't have sufficient amount of traffic then you are at right place to improve blog traffic. 4 basic things, which I would like to share, should be properly kept in mind while writing a new post for your blog. You can get huge amount of traffic in a very short time period If you apply these killing SEO tips to your Blog. These tricks are very simple and everyone can easily apply. You may even get thousand of visitors over night in some cases.So lets start to apply these tricks on the Blog.

Basic SEO Tricks For New Blogger:-


Content Is More Important:-


First of all, keep it in mind that neither any search engine or any SEO tricks will give you a instant traffic if your content don't follow these specification.
  •     Content should be genuine.
  •     Frequency of posting a article should be constant.
  •     It should not be copied from other sites.
  •     Content should be according to your audience taste.
  •     Always write lengthy article greater than 300 words.

Don't Forget About Heading Tag:-


Don't forget to include heading tag ( h1,h2,h3) at appropriate position in blog post. While <h1> tag is most important among all these tag and should be included in the document once. Don't use <h4>, <h5> and <h6> tag in the post.

 Optimize Links And Images:-


Whenever there is necessity to use anchor tag or image tag in post then don't forget to add alt attribute under these tag as search engine like those content which have sufficient amount of anchor tag with useful alt keywords so always think about alt attribute before adding a anchor or image tag in post. How to Add alt attribute in anchor tag or image tag ?

Importance Of Backlinks:-


Backlinks, also known as Inbound links or Incoming links, are incoming links from another website,blog or web page to your site. Search engine spiders gives maximum priority to the content which have greater number of incoming links.Following point should be kept in mind while creating a backlink.
  •     Before creating a backlink, be sure the site is a legitimate directory.
  •     Never use any script or software to create backlinks.
  •     Don't use reciprocal linking means link to me and I will link to you.
  •     Exchanging reciprocal linking is violation of webmaster agreement.

Always remember that Incoming links from a website which have higher page rank will benefits you but on the other hand blacklisted website will heart your page rank. So avoid backlinks from gambling sites and adult entertainment like sites.

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-->

 This article will explain you how you can optimize images before uploading it to Internet. Generally we don't optimize images before uploading it to Internet or Blog as needed. Optimizing images should be done when talk about the SEO (Search Engine Optimization). When we download images, they mostly saved with very odd names and we don't take any interest in modifying the name. So you should always consider two things when uploading images to Internet these are proper use of alt tag and  image name should be change with proper keyword. Let me explain..

How To Increase Blog Traffic


Change Image Name with Keyword:-


When we download Images from Internet, Generally they save in local drive with very odd name like untitled.jpeg or images1.jpeg. So change these names with appropriate  keywords is always helpful. For ex. If I want to add image12 or untitled in this article then definitely I will change these name with those words which describe the content called Keywords so I will change to image SEO.jpeg or  optimize image.jpeg.


Use Alt Attribute In Links & Images:-




If by any compatibility reason your browser unable to show Image then the text within alt tag will display. Hence whenever you upload any image to internet always use alt attribute with src tag to describe more about the Image to Search engines.


Simply add alt="IMAGE DESCRIPTION HERE" attribute just after src as clearly shown in figure.In a similar way you can also add alt attribute in anchor tag also.
At last, I explain this tutorial as simple as I can instead If anyone find any difficulty in doing this then make comment I will  launch you soon.

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Keyword plays the very important role in increasing traffic in terms of SEO. So customize your blog article that it contain high quality keywords. So,how to know which keyword is best for specific article ?

  • Click this link here.


  • You will see a list contain most searched keyword, use it in your article and boost the traffic.

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Today website building is the new source of online revenue. For your website to be a successful e-business your website should have good content and be appealing to the users. However, for your website to get traffic the most important thing is the amount of backlinks your website has.

Backlinks are links for your website found on other websites. Even Search engines consider the no. of backlinks on a website as an indicator of the popularity of the website.

So how to acquire back links for your website?
Here are some ways for your website to get some exposure through Backlinks.

1. Initially as your investment would be low, you could register sites with free directories take care they are SEO friendly like www.directorymaximizer.com or www.directory.askbee.net. There are paid directories too for this purpose where you could register your sites like yahoo, alive.com etc.

2. You could post your website links in forums having content related to your website. Some forums do not allow posting of links, here you could register yourself and post your link in the signature area.

3. You could submit articles related to contents of your websites and give your link in the article itself. It is a good way for getting back links for your website.

4. Yahoo Answers can give you a great window for posting your links. You can answer questions at Yahoo answers and for further reference give the address of your site.

5. Get in touch with webmaster of a popular site and ask him for a link to your website. There may be some charges involved.

6. Some blog sites have features like “leave a comment” or “Add Comment”, go to such blog sites related to your website’s content and leaving a link for your website can add traffic for your website.

7. If possible, make a freeware game, utility software or a face book application with your website link and put it on the internet.

8. Start a thread on a popular forum related to your website content and add your link on the thread.

9. Make some good website or blog site template or theme (Wordpress, Blogger etc.) With your website name at the footer, publish it on the internet free.

10. The last thing you could do is to buy traffic for your website. Many websites like pay-per-post offer you such services, which can increase traffic to your website.


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Making money online on Internet is not a very tough way to go but sometimes it is. The best and short way is the one you choose. You can make money online in pennies or you can make money online in big units. For example for starters, making money with AdSense is always best. But problem with AdSense is that you need a lot of patience and time in order to get big amount of money.

On the other hand, you can try affiliate marketing which can bring you big units of money. Affiliate marketing can be done in many different ways. It can be a pay per action, a pay per lead, pay per sale or pay per click. Usually pay per lead affiliate programs and pay per sale, pays more than ppc.

For a quick step, if you want to make some in hurry you can try a combination of affiliate marketing and PPC bidding. You choose a product to promot then join adwords or yahoo PPC and bring traffic to your landing page and let people make the actions and revenue for you.

The other way is a little timy but long term way of making money. Build a website, populate it with content and promote it on search engine. Make it search engine friendly, build some links and start promoting products. As long as you are getting FREE search engine traffic, you are making money more than by using PPC way. Because in SEO way you don’t have to spent anything. All you have to do is a little bit effort and time.

You can try signing up with commission junction, neverblueads, amazon associates, clickbank and azoogle for trying your first step towards affiliate marketing.

PPC can be successful but SEO always does the job in cheap way. Just signup and pick a product and promote it as much as you can to get targeted traffic to your landing pages.

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